Episode 84

Smoking Dissidents, You're Supporting 85 Nicaraguan Families, Including Theirs | Box Press Ep. 84

Join Boveda's Rob Ganger for a chat with Dissident Cigars. Boveda are those brown 2-way humidity packs you put in a humidor to preserve cigars. When you own a humidor, you need to make sure the cigars inside stay well-humidified or they can be hard to light, burn to too fast or get moldy. With Boveda in your humidor, you'll get better flavor from a cigar. Boveda has been keeping cigars tasting great for more than 25 years.

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Transcript
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- There's a story inside every smoke shop,

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with every cigar, and with every person.

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Come be a part of the cigar lifestyle at Boveda.

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This is "Box Press."

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(upbeat music)

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Well, Josh and Cynn, thank you for joining me.

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- [Cynn] Absolutely.

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- We were just chatting, and I thought,

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why not sit you down?

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- [Josh] Absolutely.

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- Have a good conversation.

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- [Cynn] Heck yeah.

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- Have a good cigar.

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- Yeah. - That's right.

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- My story with Dissident,

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which is pre-you, actually, pre both of you.

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- Right.

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- Because it was first like Alec Bradley.

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- Right. - Uh-huh, it was, yeah.

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- [Rob] They were making it for somebody.

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- Mhm.

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- Those are the ones that I picked up.

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I was working at the smoke shop,

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and inside the employee humidor,

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where all the samples go to get smoked,

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so you know what's coming up.

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The Dissident 8-Bit

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(Cynn and Josh laugh)

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happened to plug in.

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And, I looked at the band, and I go, "Wow, 8-Bit!"

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- Right. - That brings me back.

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- No joke, for sure. - Yeah.

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- Kind of cool. Hope it smokes good.

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(Josh laughs)

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- And, it's still floating around.

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We still see it randomly on social media, and we're like,

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- Collectors still got them.

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- I have two boxes. Full. - Wow, really?

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- Wow. - Oh my gosh.

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- If you ever want one,

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and more than one.

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If you ever want an 8-Bit from the original release,

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I'm down for, to share.

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- Oh, heck yeah.

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- My experience with you.

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- Yeah.

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- We're gonna carry on 8-Bit,

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(Josh laughs) and Dissident,

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and all the other things that you're creating

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to the next generation.

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- Yeah, for sure.

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- Heck, yeah.

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- As we do, yeah. - I love that.

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- So, I will share.

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- That'd be great.

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- Always.

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- For sure.

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- With my friends. - Thank you. Thank you.

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- We're down with that.

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- You're my friends. I'll share with you.

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- Awesome.

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- All you gotta do is ask.

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- We'll ask. - Nice.

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- Or, we'll just hang out together, and I'll just offer.

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- Perfect. (Cynn laughs)

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- Either, or. - Come to Nicaragua.

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- Yeah. Come on down. - I will.

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- Come visit.

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- Have a vacation. - Bring some 8-Bits.

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- If the offer is to come to your house, and stay with you,

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I would totally do it.

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- Offers there, man.

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- Come on down. Have a seat. - Doors open.

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- We'll sit and stare at the ocean,

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and smoke some Dissidents,

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some vintage Dissident.

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Let's do it. (Cynn laughs)

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- I don't think you guys know how important this is to me.

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(Cynn laughs) - Hey, we're open man.

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- This is the kind of stuff you can't script.

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- [Josh] Right.

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- Before this, did we say we were gonna get together,

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before the show? Sit down, have a conversation?

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- No.

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- No.

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- Did you at all try to get on the show,

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in your own regard, by tapping me on the shoulder,

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asking me to get on it?

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- Nope. - Nope.

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- Did I come over to you at any point before just now,

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and say, "Can you be on my show? I really like your vibe."

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- Nope. - No, you did not.

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- No. - No.

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- It just happened. - Yeah.

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- You wanna know what happened to me?

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Somebody else was supposed to be sitting here right now.

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- Wow.

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- I'm not gonna name that name,

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but, you know, it just didn't work.

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It's not them choosing not to,

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and it's not me trying to force them to get on the show.

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So, when it didn't work out, I turned around,

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and who's standing inside the Boveda booth

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other than Josh and Cynn from Dissident.

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(Cynn laughs) - Right.

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- The universe works in wonderful ways.

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- I kinda looked at it and I go,

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"Is this a sign?" (Cynn laughs)

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I don't know. I'm gonna go ask them.

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Josh, I approached you first, and I said,

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"Hey, would you wanna be on "Box Press"?

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Just sit down and have a conversation?"

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You went like this.

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"Yeah, I'd be interested in that."

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(Cynn laughs) I was like, "How about Cynn?

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Would she?"

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I asked you.

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You said, "Yeah."

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You said it a little quicker than Josh.

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So, I'm not sure.

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(Cynn laughs)

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- Oh, you know. - If that's a good thing.

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- Or you're just the guy that kind of takes a minute

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to think about it.

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- I just had to make sure we had the time.

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- [Rob] Yeah.

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- She's the boss. (Cynn laughs)

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She keeps the schedule, man.

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I just show up.

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- Yeah. And I'm kind of the guy who's like,

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"Yeah, quick. Boom. Go."

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- [Cynn] Uh huh.

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- I don't really think.

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- [Josh] Right.

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- Too long.

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- [Josh] Right.

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- Sometimes I should.

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- Hmmm?

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- [Rob] Before I do something.

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- I'm very much like you, though.

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The best things happen that way.

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- I found my wife that way.

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- Yeah. See, see. - Nice.

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- I told myself I'm just gonna say, "Yes,"

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if an opportunity for a romantic person comes into my life.

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And, it happened at a baseball game,

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with her drunk friend yelling at me.

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- Oh my gosh. (Josh laughs)

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- Telling me, "Hey, my friend likes your beard.

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You should give her your number."

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- Perfect.

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- And, I did it, and now we're married.

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- Nice. - Amazing.

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- Nice.

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- I love that. - So it's an energy thing.

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- Absolutely. - Yeah.

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- It absolutely is.

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- For us, it was Instagram, man.

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So, you just never know.

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- Yes! - Who knows.

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(Cynn laughs)

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- Instagram. - Yeah, right.

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- Brought you together.

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- Absolutely. - Yep.

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- It's not that you're social media whores,

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it's just the fact that you use that medium to connect.

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- Yep.

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- And, something was pulling you.

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- Uh huh.

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- Into, gosh, I just need to know who this person is.

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- Yeah. - 100%.

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- On the other end of this picture.

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- Yep. - Yep.

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- That's exactly how it worked. Yeah.

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- That's exactly what happened.

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(Cynn laughs)

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- Yep. And now here we are,

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you know, a few years later,

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moved several states,

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ended up living in a different country,

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and owning a cigar company. Who would've thought.

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- Nicaragua.

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- [Josh] Yep.

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- [Cynn] Yeah.

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- You're living it.

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- [Josh] Yeah, absolutely.

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- You're not going,

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you're not flying from the mainland.

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- Yep. - You're living it.

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- Yep. - 100%. Every day.

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- What does it mean to live it?

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- Oh man, it's awesome. It's like.

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- It's amazing.

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We have no regrets.

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- Yeah. It's truly paradise.

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And, it's true freedom.

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Like, you know, it's just unbelievable.

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You get to live amongst locals, and learn every day.

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You get to, you know, you're not going to Walmart

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to make your purchases.

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- [Rob] Right.

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- You know, or Target.

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You're going to, you know, the local market

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to pick up all your food.

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- Yeah.

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- And, to get fresh baked bread, and to do all this stuff.

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Get eggs from, you know, the locals who are getting them

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straight from the chicken.

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- Free range chickens down the road.

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- Yeah. - Yep. And it's unbelievable.

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- And, you're supporting the local families.

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- You know, it's wonderful. - Yep.

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- I mean, living there is very humbling.

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Every day is very humbling.

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- Yeah.

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- And, being humbled is very important to us.

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It keeps us real, it keeps us appreciative

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of everything that we have.

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And, you know, to us community is a big deal.

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You know, you need that.

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You need that in the cigar industry,

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you need that everywhere.

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- Right.

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- You know, and there's a lot of places

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that have lost touch with community,

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and we're trying to bring that back. So.

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- Absolutely. - I love it.

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- Yeah. - And, with that,

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talking about cigars.

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Being there has given us a different perspective, as well,

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because it allows us to more understand and communicate

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on shows like this, and with others who smoke our cigars.

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Like, yes, you're supporting us,

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but you're also supporting like 85 families

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in Nicaragua.

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- It's much bigger than you think.

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- Yes. It absolutely is.

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- It's much bigger than the two of us and our family,

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you know?

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- Yeah.

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- So, it's wonderful to be there,

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and see that.

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Whenever we want, we can stop in the factory,

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say, "What's up?" when we're,

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you know, doing business, doing blends, whatever.

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And, they're showing up, they're smiling,

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they're stoked to be there, every single day.

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- They're some of the happiest people we've ever met.

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- Yep.

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- Every day. - Right.

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- Every day, they're so happy.

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- Unbelievable.

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- Yeah, it's amazing.

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- Right. Because they're doing what they love.

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- Uh huh. - And, they're living life.

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- Yep. - Yep.

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- And, it gets messy.

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- Mhm. - It does.

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- It's not perfect.

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- Right. - Right.

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- But, guess what? It's all in how you react.

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- Yes, yes. Yep. - Absolutely. Yep.

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- Life is all about perspective.

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That's a big deal. You know, you can.

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- [Rob] Huge deal.

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- Yeah. You can look at something one way,

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or you can look at it the other way.

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Always go for the positive way,

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because everything has a lesson in it.

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- I'm having a hard time being around people

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with negative energy.

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- Yeah. - Oh yeah. Yeah.

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- [Cynn] Same.

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- And, I distance myself from them.

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- [Josh] You have to.

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- And, I distanced myself from a guy from Minnesota,

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who's actually here.

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- [Josh] Ah.

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- He had some negative energy. I could just feel it.

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- Right. - Wow.

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- Didn't know what it was, because I didn't want to ask.

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- Yeah. - Yeah.

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- We reconnected,

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he admitted to his negative energy,

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and I think we're gonna have a really cool friendship.

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- Awesome. - Wow.

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- That's gonna last my lifetime.

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- Nice! - Wow! That's great.

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- Awesome! - It's just amazing.

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- And, in many ways,

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your stepping away was probably part of that catalyst

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for him to recognize, you know,

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it seems like such a negative thing,

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but it was actually a gift that.

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- It was. - You're handing him.

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- He noted it.

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- Absolutely. That's awesome.

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- Unbelievable.

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- It's bizarre, man. (Cynn laughs)

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- And, I can do a corny thing and be like,

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"Oh, it was the scars that brought us together."

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- Ah ha ha. That sounds tough.

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(Cynn laughs) - But, you know what it was?

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It was we're both passionate about a similar hobby.

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But, it's beyond passion. It's a part of my life.

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- Right. - Yeah.

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- And, it will be for the rest of my life.

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- Yeah.

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- Right on. Same. We get it.

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- I mean, I don't know, when you have kids,

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do you say, "Well, they're only mine until they're 18."

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- Right. (Josh laughs)

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- [Rob] And, then they're done.

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- [Josh] Right.

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- If you decide to have children,

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that's the rest of your life.

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- [Cynn] It is.

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- Your life is forever changed.

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- [Josh] Right.

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- It's like jumping out of an airplane,

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and the old person's stuck back in the airplane.

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- [Josh] Right on. That's a good way to look at it.

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- And, you got a new person,

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you got a parachute that's gonna catch you,

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but you're free falling for a while, and it's scary.

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- Yes.

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- Right. Yep.

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But it's always worth that risk, isn't it?

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It's always worth jumping.

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- I'm still falling, Josh,

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(Josh and Cynn laugh)

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so I really don't know.

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- I'll tell you, it's worth it.

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- You'll look back. - I'm going to trust you.

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- You're going to get a lesson anyway.

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- You gotta jump without those wings.

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That's what we always say.

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- I'm gonna trust you,

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because right now I'm free falling.

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- Well.

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- I got a three week old at home named Finley.

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- Wow. - Aww.

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- And, I got a year and a half year old named Nora.

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- Oh my gosh, yeah. - Congratulations.

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- And, I've got a beautiful wife named Abby.

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- Aww. - Awesome.

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- Congrats, man.

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- And, if we get the opportunity to go to Nicaragua,

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you'll meet them all.

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- That's awesome.

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- Because I'm bringing the whole fam-damn-ily.

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- All right. All right.

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- It's a perfect place for it.

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- It absolutely is that.

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- Yeah. - Yeah, it's wonderful.

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- I need a little break,

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because with all the COVID stuff,

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I didn't get to travel, and take a family vacation.

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- [Josh] Mhm.

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- And, I'm thinking you guys might be it.

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- There you go. Make it happen.

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- Lots of beaches, lots of things to learn from.

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You know, it's just, it's wonderful.

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Your kids can see sloths, and monkeys, and lizards, and.

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- Yeah.

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- I saw some stuff raining down

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from the jungle that you guys live in.

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Is it an often occurrence

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that you're out enjoying your space,

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and you gotta watch out for the wilderness,

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because you're actually interrupting their space as well?

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- It is absolutely like that.

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We are guests in their environment.

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That's the way it is.

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- Yeah. The mentality of,

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"Hey, get outta my yard," doesn't exist.

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- Right? - No.

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- Because it's their yard

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that you decided to build your home in.

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- [Josh] Correct.

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- So, you gotta share it.

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- [Cynn] Yep.

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- How do you respect nature

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without having negative energy come from it?

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- Man, when we moved there, sorry,

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- if I jumped in too quick. - No, you're good.

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- Truly, when we moved,

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a lot of people move there,

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especially as Americans, looking for American amenities.

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But we were the opposite.

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We wanted to be as immersed in the culture,

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and the nature, as possible.

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That's why we live where we live.

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There's other options, but we're not those people.

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- You could have gotten the American culture in Nicaragua.

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You could have bought the condo.

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- [Josh] Right.

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- You could have had the car.

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- Yep. - Right.

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- You could go to Starbucks, and get a coffee.

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- No Starbucks.

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- Ya, there's no Starbucks there.

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- Okay. You could have gotten a coffee at some big chain.

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- There you go.

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- You could have went to the grocery store,

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and got your goods.

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- Right. Right.

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- But, instead you decide to live amongst the locals.

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- Right. - Yep.

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- The ones that have been there before you.

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Because guess what,

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we're all just immigrants

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traveling from one spot to a next.

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- Yep.

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- Hoping that the community we land in is gonna accept us.

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- Yes. - Yep.

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- How has Nicaragua opened its loving arms,

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and given you a warm embrace?

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- You know, honestly,

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they actually have absolutely done that, you know.

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Prior to moving there. We went there about,

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what, two years ago now?

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- Yeah, it's been two. Yep.

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- And, it's funny because

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in America they were warning us like,

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"Oh, you guys have a lot of tattoos.

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You know, they don't know if they like tattoos there yet.

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And, just to let you know."

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And, we get there,

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and it was the most amazing experience ever.

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It was nothing like what people said.

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- [Rob] Right.

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- Yeah. You know, like people are coming up.

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They wanted to touch Josh's beard, they loved his beard.

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(Cynn laughs)

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- It's funny because now that we've been there,

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and the locals know us,

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they called me Senor Barba,

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which is Mr. Beard, basically.

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- Senor Barba?

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- Right. Yep.

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- I love it.

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- It's so funny.

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And, it's because, you know,

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Nicaraguans by and large don't have beards.

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- Right.

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- So.

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- Same with Asians.

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- Yeah. Exactly. - Yeah.

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- They just cannot grow one. - Not a lot of beard game

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- going on.

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- Right.

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- It's just a cultural thing.

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- And, it's so bizarre.

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- The body, I don't know. - Yeah.

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- Yep. - Yeah.

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- And, it's crazy, because that's exactly how it is.

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So, for me to walk in different locations,

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and for them to see it, it's rare.

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Which is funny, because like here, beards everywhere, right.

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- Yeah.

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- There for them to see it, it's just.

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- [Rob] Tons of beards.

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- They do, they come touch it, you know?

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It's like, just because, they've never seen a beard.

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- Of this size. - I love it.

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- It's so funny.

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- But they're wonderful. I mean,

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we've been living there for a year and a half now,

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and the locals know us, and they love us, you know.

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If you have good energy, you're a good person.

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It always works out, you know.

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So, they look for us whenever we're in town,

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they look for us. They're like, "Oh, Coburn, how are you?"

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- Right. - You know?

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- What's the last name?

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- Coburn. - Coburn.

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- Coburn.

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- Coburn. You got it. - Yeah.

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- They call you The Coburn?

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- The Coburns. Yeah. - Well, The Coburns.

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- The Coburns.

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- Yeah. - Yep.

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- It's like living next to the Andersons.

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- Right. That's exactly what it is.

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- Right down on good old American Lane.

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- Yeah.

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- Well, you know, living there,

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when I'm walking through the town we live in,

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I always think of the stories

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my grandfather used to tell me.

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- [Rob] "Leave it to Beaver."

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- Yeah. About like America when he was growing up

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in the 20s and 30s

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in the small town where everybody relies on everybody,

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and community is real. We lose that.

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- Oh, God yeah.

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- [Josh] In a lot of places here.

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- Society has stripped it as hard as it can.

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- [Josh] Yep.

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- Out of our culture. - Yeah.

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- Yep. And it is absolutely

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still filled with community there.

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Everyone helps everyone.

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It doesn't matter if you have something,

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or you have nothing,

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you're still contributing. And, it's wonderful.

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It's allowed us to give back in different ways

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than we ever did previously. And, it's been wonderful.

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It's so fulfilling.

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- And, everything's simple there, you know.

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You don't need to have an appointment

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to get your tire plugged, you know,

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because your tire's running low.

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You literally just,

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we know there's a place right down the road.

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We just literally pull up. The guy comes out,

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plugs your tire, and you're on your way.

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- Right.

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- Five bucks. Not even five bucks.

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(Josh laughs)

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So, it's wonderful.

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- We're getting the vibe in here, huh?

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- Yeah. Now we gotta dance. (laughs)

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- If you guys can hear that.

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Somebody's got some real hardcore,

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what is this? Latin music?

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- I feel like it's their version of,

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"Hey, we all gotta go people."

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I feel like they're like amping it up,

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because it's that time.

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- We going cha-cha out the door.

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(Cynn and Josh laugh)

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- Hey, it was good to see you.

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Hey, I like your cigars!

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Hey, see you next year!

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- Yes. - Hey!

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- This is how it should of.

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- Whoa!

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- Getting too excited over here.

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- Oh, now you lost it.

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- Party foul.

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(Cynn and Josh laughing)

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- Time to exit. Hey! Hey!

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- This is how it should have been the whole show.

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- Yes. Yeah.

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- This is how it should have been all week.

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- Yes. - Music?

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- Give him the music. - Like, this, yeah.

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- That vibe.

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- No, no. no. You guys, I can barely hear you.

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And, I'm really worried about the sound quality.

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So, no music.

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(Cynn and Josh laugh) - I guess you have a point.

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- We did hear there was a mariachi band here yesterday.

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- So, that was pretty crazy. - Yeah, we missed that.

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- Right. - Yeah.

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- It was very loud by our booth. We never saw them.

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- See, this is just further confirmation

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that wherever we go we bring the party.

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(Cynn laughs) - [Rob] Yeah!

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- It's gotta end at roughly 9:00 PM, because we go to bed.

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(Cynn laughs)

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- Dude, nude by nine.

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- Yeah. - It's my motto.

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- Yeah. - Nude by nine.

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- Absolutely. That's the way to do it.

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- I love that. - Gotta go to bed.

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- I love that. - Nude by nine.

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- [Josh] I like it.

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- It started with one of our workers, Drew Emmer.

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He's a great guy. He'll go hard in the paint all day long.

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But when nine o'clock comes, "I gotta go to bed, dude."

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- [Josh] That's the way to do it.

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- And, I sleep naked. He sleeps naked.

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We don't sleep together.

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But, guess what?

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(Cynn laughs)

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We both understand the nude by nine.

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- [Josh] Nude by nine. I like it.

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- I literally just look at him, and I go.

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- [Josh] That's right.

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- And, he knows

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- [Josh] That's right.

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- Him and I are getting an Uber back to the Palazzo.

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We're going up the second floor,

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because we are not walking by that stinking bar

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where everyone's gonna drag us in.

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- [Cynn] Yeah.

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- And, we're gonna miss our appointment with nude by nine.

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- Yeah. - That's right.

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- That's the way to do it.

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- The infamous Bar Luca.

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- Right. (Cynn laughs)

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- I love it.

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- I should adopt that.

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We have too many dogs though.

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I don't know if I could do nude by nine.

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They all end up in our bed.

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- I do the whole hanging out at the bar thing.

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I absolutely love it.

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In fact, if I didn't this weekend,

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I wouldn't have met Ra'ed

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from The Leaf Master in Dubai.

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- [Cynn] Yeah.

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- And, I wouldn't have had a cool experience.

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- [Josh] Awesome man.

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- [Cynn] That's wonderful.

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- But, every once in a while

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I have to listen to my body and I have to say,

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- Right. - "It's time to go."

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- [Josh] Right on.

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- It's time to go to bed.

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- We did that last night. That was for sure.

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We were feeling it last night.

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- [Rob] Me too.

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- [Josh] It was hot.

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- But then, I got on a wave.

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I was packing up, thinking how grateful I was

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for this whole weekend.

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And, at 3:00 AM I recorded a live on Instagram

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thanking all the people that were on the show

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that helped to make it happen.

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- [Cynn] Aw.

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- And, you guys are a part of that.

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- [Josh] Awesome.

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- Because, I left a little segment in there that was,

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I have some meetings set up for tomorrow,

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and those are gonna be great and top-notch.

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And, you guys weren't set up.

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So, this camera's rolling.

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These audio mics are recording.

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And, I want you to know,

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if you go on my Instagram, it's Boveda_Rob.

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- [Josh] Got you.

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- If you go on it, and you watch the thank you,

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understand that it was recorded in hindsight.

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Is that the correct way?

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It was recorded before I sat down with you.

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But, the thank you and the invitation

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to say how grateful I am that you're here,

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and sitting with me is extended to you.

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- Thank you. - Thank you so much.

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- [Rob] On a personal level.

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- Appreciate that a ton. - Really appreciate that.

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- Yeah. Thank you so much. - Yeah.

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- And, now you got me thinking about how,

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to properly use the word hindsight.

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Because I don't know if you're wrong,

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but I don't know if you're right either.

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(Cynn laughs)

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So, now I'm gonna wake up at 3:00 AM on the flight,

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on our red eye, and I'm gonna be like,

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"Oh, this is the answer."

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- That's the way it works. - Text it to me.

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- I'm gonna get some of the best sleep I've ever had.

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- [Cynn] Good.

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- Once I get home,

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even though I have a three week old.

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- [Josh] Right.

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- I don't know how that's possible, but my wife is amazing.

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- Yeah, I was gonna say, you'll figure it out.

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You'll figure it out.

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- Yeah. - You're gonna crash.

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- Nice and hard.

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- You might be on dad duty for like another a month straight

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while she goes and has a good time, but that's all right.

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- [Josh] That's the price you pay, right?

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- Right. It is.

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And I owe it to her.

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- [Josh] Right on.

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- Because she supports me a hundred percent.

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- Perfect. - Amazing.

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- All the way to the point where she even says, "Hey."

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She has no idea how my workday went on a Friday.

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And, one Friday she just texts me, says,

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"I think you should go to the smoke shop, have a cigar,

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and hang out with the people at the smoke shop."

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- She knows you. - Yeah.

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- I said, "Are you sure?"

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She said, "Absolutely."

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- [Cynn] Aww.

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- I'll see you after eight o'clock.

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- [Josh] Perfect.

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- I got home.

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I was the most attentive husband I hope to her,

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because I just was so grateful that she just knew me.

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- Yeah. - Right.

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- And then, gave me the permission,

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not that I needed it, but that I really appreciated it,

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to say, "Hey, you go do you. I'll sacrifice three hours

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of not seeing you, because I know it's an investment

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on how well you're gonna come back to me, and love on me."

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- Right. - Yeah.

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- Yeah. That's huge, man. - You're seen and valued, man.

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- That's awesome. - Right.

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- [Rob] Return on investment,

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and it doesn't have to be monetary.

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- Right. - Right. That's for sure.

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- That's for sure. - Yeah.

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- The monetary ones are actually, in many ways,

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the least important, right?

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- A hundred percent.

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- That's how we view it, all the time.

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- Right. - Always.

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- [Rob] The money will come and go.

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- It will.

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- The energy can get you stuck.

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- [Josh] Well, right. Yeah.

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- The energy can get you stuck in the rut.

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- Yes, yeah. - A hundred percent.

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- The energy sometimes won't leave,

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unless you choose to make it leave.

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- Yep, yep. Absolutely, man. Absolutely.

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- Yeah. A lot to learn from that too.

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- My cigars out. We're gonna exit.

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- [Josh] All good, man. It was a pleasure.

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- Thank you Cynn, Josh. - You're very welcome.

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- Thank you for sitting down with me.

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- Yeah! - You got it.

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- Absolutely. - Our pleasure, man.

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- Thank you so much.

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- Final act, right?

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- Yeah.

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- Exactly.

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- [Cynn] Roll the credits. (laughs)

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- Roll the credits. That's it.

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Another episode of "Box Press" in the wraps.

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We're closing out PCA 2022.

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Thank you all for watching.

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I hope you enjoyed this whole series,

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and realize how much passion, and that's a buzzword,

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how much cigars are part of our lives.

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I hope they're a part of yours as well.

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Peace.