Patina Was Never Cool, So It Can't Be Uncool | Mo Maali | Box Press Ep. 103

MO KNOWS CIGARS! Look beyond Cigar Aficionado's Top 10. Patina is the best cigar you've never heard of—until now. Could Patina be the next Fuente of Padrón?

Founder Mo Maali's heart and soul are in this small-batch cigar company. He wants you to be excited whenever you light a Patina. He wants Patina to be the cigar of choice when you celebrate a personal achievement or milestone. He wants you to try his new Lancero that is scheduled to launch in December 2023. (And if you still can find the limited-edition Anniversary Patina cigar, snap it up!)

Host: Rob Gagner.

What is Boveda? Cigar makers like Mo Maali of Patina protect the flavor and character of their hand-rolled cigars with Boveda, that brown 2-way humidity pack that you find in a cigar box. At home, continue to use Boveda in your humidor to keep cigars well-humidified or they can be hard to light, burn to too fast or get moldy. With Boveda in your humidor, you'll enjoy full flavor from every cigar. Boveda has been keeping cigars tasting great for more than 25 years. Age and store premium cigars with Boveda in your humidor.

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00:00 Cold open

00:22 Mo Maali's walk-up music? "Ambitionz az a Ridah" by Tupac

02:01 Patina "Can't Believe I'm Still Here 5 Year" cigar AKA Patina Anniversary cigar

03:36 Are cigars a commodity?

08:06 Patina cigars, the Happy Meal for adults

09:31 I don't care what Davidoff you're going to buy...

11:26 Sustainable business growth is organic growth

12:19 Do you use Cigar Aficionado's Top 10 as a cigar shopping list?

14:01 Could Patina cigars be the next Fuente of Padrón?

18:05 You don't get into the cigar industry for the money

24:20 Patina was never cool, so it's never going to be uncool